About Me
Hi, I'm Matias.
Operations and marketing professional exploring digital systems, automation, and creative technology.
My Story
How I got here
I started experimenting with technology and video at a young age, making stop-motion videos with LEGO and designing graphics long before I knew what career I wanted. Over time my entreprenurial drive shifted toward how organizations actually run and the operations behind them, leading me to explore roles across finance, retail, startups, and nonprofits. Today I focus on operations, marketing, and digital systems while working toward eventually building and running my own businesses.
To go in more detail, I got my first laptop at 12 and immediately started making stop-motion animations and simple video edits to YouTube. In highschool, I discovered Photoshop, which completely changed how I thought about creating content online. Suddenly I could design anything I imagined and bring it into the real world, which led me to start creating flyers and graphics during college.
I originally started college at Hunter pursuing pre-med, then economics, but I realized I was more interested in business after some years. I transferred to Baruch to study marketing while working across a variety of roles in finance, retail, startups, and nonprofit organizations.
During COVID, a friend and I began developing DreamHUD, a gaming social platform designed to help players find communities and connect across platforms. Building the concept and running surveys with hundreds of gamers sparked a deeper interest in product design and entrepreneurship.
Today I focus on operations, digital marketing, and analytics while continuing to explore creative and technical projects on the side. My long-term goal is to build and run my own business, which is why I've intentionally explored different industries and roles to understand how organizations actually work.
Experience
Work History
YWCA of the City of New York — Administrative Associate
Operations, Finance & Executive Support · 2023–2026
Supported executive operations, finance workflows, and cross-department coordination across 10+ program sites.
Managed calendar coordination, vendor onboarding, invoice processing, and expense tracking using systems such as DocLink, Nexonia, Excel, and SharePoint.
Played a key role in improving internal processes, including reimbursement workflows, expense tracking systems, and financial documentation standards, helping increase accuracy and reduce processing time.
Collaborated with program directors and leadership to resolve financial discrepancies, support vendor management, and ensure compliance with funding requirements.
Beacon Hill Staffing — Temp Administrative Assistant
2020–2023
Completed administrative and operational placements at firms including Caleres and Perella Weinberg, supporting executive teams in fast-paced corporate environments.
Handled scheduling, data entry, reporting, and coordination tasks while adapting quickly to different workflows, tools, and team structures across assignments.
Co-founded DreamHUD — Gaming Social Platform
Independent Project · 2020–2023
Co-developed the concept for a gaming-focused social platform centered on player discovery and cross-platform identity.
Conducted user validation through surveys and research, exploring demand and refining the product concept based on user behavior and feedback.
Contributed to product direction, feature ideation, and positioning, focusing on solving fragmentation in gaming social experiences.
HempWerks — Social Media Manager & Store Manager
2019–2021
Managed social media presence and in-store operations for a retail CBD business, overseeing both digital marketing and customer experience.
Created and managed content across platforms, helping build brand presence while handling day-to-day store operations including sales, inventory, and customer interactions.
Roland Foods LLC — Accounts Payable Assistant
2016–2019
Supported accounts payable operations for a food importation company, processing invoices, managing vendor communication, and maintaining financial records.
Handled high-volume invoice documentation and ensured accurate record-keeping to support financial reporting and vendor payments.
Tech & Tools
Education
Academic Background
Baruch College — B.B.A. Marketing Management
2019–2023
Studied marketing management with a focus on digital channels, consumer behavior, and business strategy.
Hunter College — Economics
2016–2019
Studied economics while beginning to explore digital tools and creative side projects.
Interests
What I’m Into
Get in Touch
Want to connect?
Whether it’s a project, a question, or just a conversation — I’d love to hear from you.
Connect on LinkedIn